Vinay Khare

VinayKhare

Creative Technologist

2023 Mumbai, India / Digital Art

 

An interactive visual installation for Johnnie Walker’s product launch of AIR-INK.

project overview

After a few audio-reactive music videos I made for Reset Network, they reached out to me to conceptualize a unique visual journey for a live A/V shoot. The ambient music set was being performed by Japanese artist Masaaki. To complement his musical style I created a series of real-time visuals in TouchDesigner.

The visual set was a mix of 3D and 2D scenes which I controlled live. The visuals were also audio-reactive to Masaaki’s live feed. Using a MIDI controller to tweak parameters, camera positions, lighting and some post processing, I was in a playground where I could improvise all I wanted to visually represent the music.

The theme was ethereal and dreamlike. The journey explored underwater landscapes and creatures, astral bodies and urban clouds. I chose to work with blue tints and monochromatic transitions, making the visual experience seamless.

Credits

Production: Reset
Musician: Masaaki
Live Visuals: Vinay

Visual and interaction design: Vinay Khare 

Event and production agency: Swordfish Events 

Experience agency: Mantis Shrimp Creative