Vinay Khare

VinayKhare

Creative Technologist

Air Ink

2023 Mumbai, India / Interactive Installation

An interactive visual installation for Johnnie Walker’s launch of AIR-INK.

project overview

Johnnie Walker collaborated with AIR-INK and Shilo Shiv Suleman to create a limited edition bottle design using ink made from air pollution. For their launch event, I was commissioned to develop a visual installation to showcase this unique product.

Considering the theme, I took inspiration from ferrofluids. I worked on a real-time fluid simulation that the audience could interact with as a magnet would with ink. The interactive zone was an entry way to the main space, which we flanked with long, narrow LED displays. While working with this unique aspect ratio was challenging, it brought a fresh look to my work.

Skills

Credits

Creative Agency: Swordfish
Visual and Interactive Development: Vinay Khare